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Details | Key Features | Brochure | Uses & Applications | Integration | Where to Get It | Order | Upgrade |
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What is LeadCommander?
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LeadCommander is not just a contact
manager with marketing features added as an
afterthought.
Prospecting, lead-generation, and marketing tools
necessary to drive new traffic into your business are key components
engineered directly into the core of LeadCommander's system. The result
is a smooth, flowing marketing and lead generating system that enables you
to quickly and easily pluck "ripe" prospects from a list of leads.
At the same time, LeadCommander's leading customer relationship management abilities
are designed to help you strengthen existing relationships and cultivate new business
from existing and past clients. LeadCommander also includes money-saving functions such as
a built-in mass email blasting module that saves you from having to pay third-party subscription
fees for bulk email services.
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LeadCommander Philosophy
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Often mis-categorized as a contact manager or customer relationship manager (CRM), LeadCommander is a complete lead-generation,
marketing and follow-up system that includes contact management and customer relationship management features that extend
far beyond the functions of pure contact managers and customer relationship managers. For example, if you've ever used a contact
manager or customer relationship manager, you know how cumbersome it is to update multiple contact records when you complete a task for the group,
or try to schedule a series of activities based on of one of your marketing or follow-up campaigns! This is because contact and customer
relationship managers typically focus on helping you manage contacts on a one-on-one basis.
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LeadCommander, on the other hand, was designed from the ground up to enable you to work with groups of contacts just as easily
as individual contacts. We know that most sales and marketing professionals don't just work with contacts one by one;
they often work with groups of contacts at a time, such as when marketing or prospecting. This is why we designed into
LeadCommander's core the ability to update groups of contacts in one-fell-swoop, schedule a series of various activities
for a group of contacts, send mass emails to a group of contacts, and more. You can also manage various projects at the same time!
LeadCommander is ideal for managing marketing campaigns, sales cycles, etc. Often copied but never duplicated, LeadCommander's
revolutionary "extended-reach" contact management capabilities make it easy for you to establish new relationships
while you nurture existing relationships. |
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Why Use LeadCommander?
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When used simply as a customer relationship manager, LeadCommander not only enables you to store as many details as
you like, you can do all the things a typical customer relationship manager allows you to do, plus search, sort, retrieve,
convert and manipulate data in virtually any way you want. Imagine being able to easily implement your 12-stage
follow-up campaign to all customers with whom you did business this past year, or search for all contacts that received your
"special offer for new customers" letter within the last six months to determine whether or not that particular mailer is pulling!
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First released in 1994 to address the marketing needs of the real estate industry, LeadCommander was quickly adopted by real estate professionals as the prospecting and lead-generation system of choice. In fact, Fortune 200-ranked Chicago Title Insurance Company immediately licensed
LeadCommander and began a campaign centered around the distribution of LeadCommander
to real estate professionals, with other top-tier companies such as First American and Title Security quickly following suit. This adoption of LeadCommander by real estate industry powerhouses, along with endorsement by Apple's software subsidiary, enabled DataBasix Technologies to continue integrating new marketing technologies into LeadCommander's repertoire.
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Chicago Title's LeadCommander campaign continued for an unprecedented 14 years until the Department
of Insurance enacted new RESPA laws that prevent title insurance companies from providing such
services. Said one Chicago Title executive, "In the history of the company, we've never done anything
for as long as we ran our LeadCommander campaign, and we would not have continued for so long if the
campaign wasn't so successful."
Today, LeadCommander is a leading-edge contact, marketing and customer
relationship management system that enables any business to quickly and easily build and maintain a solid prospect
and customer base.
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© 1994-2022 DataBasix Technologies. All Rights Reserved.
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